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We see accounts where spend is diluted across similar campaigns, making it hard to get clear winners and stable performance.
Key events aren’t tracked properly, so decisions are made on noisy or misleading data instead of reliable performance signals.
Winning campaigns aren’t separated or prioritized, so they never receive the consistent budget needed to grow predictably.
You get a clear, step-by-step plan of what to fix first, what to test next, and what to stop doing. We separate quick wins from deeper strategic changes so your team always knows exactly where to focus in the next 30/60/90 days.
We break down your campaigns, ad groups and keywords to show which pieces are driving results and which are quietly wasting budget. You’ll see exactly what to pause, what to consolidate and where new structures can unlock more profitable growth.
We audit your tracking setup end-to-end to find missing events, broken tags and dirty data. You’ll receive a clear report on what’s working, what’s misfiring and the exact fixes needed so you can make decisions based on accurate numbers.
Your results are stacked against other ecommerce brands with similar ad spend so you can see where you’re ahead, behind or right on par. This makes it easy to spot underperforming areas and set realistic, data-driven targets for improvement.
To start
For Businesses
For Enterprises
A complete teardown of your Google Ads account with a step-by-step growth roadmap.
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You receive a structured report that covers account structure, keywords, audiences, tracking and creative, plus a prioritized action plan with specific changes we recommend making next.
From the moment we have access to your accounts and a short kickoff call, the audit typically takes 5–7 business days. We’ll agree clear timelines with you before we start.
Yes. We’re added as a temporary read-only user to your Google Ads and key analytics tools. You stay in full control of access at all times and can remove it as soon as the audit is complete.
Absolutely. Many clients use the audit as an independent check on their current strategy. The report often helps agencies focus on what matters most and gives them a clear implementation roadmap.
Yes. The audit itself is a standalone deliverable. If you’d like support with implementation after reviewing the report, we can discuss options for a separate engagement.
No. The audit is a one-off project with a clear scope and deliverables. There are no retainers, no lock-ins and no hidden obligations beyond the agreed audit.
If you are spending £3,500+ per month on Google Ads and are not completely confident where your budget is going, this audit gives you a clear view of what's working, what isn't, and where the biggest opportunities are. You leave with a practical, prioritised roadmap your team can begin implementing straight away - with or without agency support.
